Instead of unveiling the next iPhone, Apple CEO Jobs used his MacWorld pulpit to tout new iPhone features, none of which are that earth-shattering and many of which, agruably, should have been included in the initial iPhone launch.
1) SMS: Sending messages to multiple recipients. Come on….
2) Location: The iPhone has no GPS, but it can use the mobile network to triangulate a user’s approximate position. Nifty. Apple, however, announced this capability months ago for the Java and OS versions of Google Maps. Nothing new here.
3) Lyrics Support: As Telephony Senior Editor Ed Gubbins said “So it can be like a portable, handheld karaoke [device]? My God, it is a great time to be alive…”
4) Customizable Interface: Here’s the big one if you can call it big. You can move the iPhone icons around by “shaking” the device, bringing your content to the forefront and maximizing applications you use most. Nifty, but again not earth-shattering.
Looks like there’s no new iPhone on the plate today, but we’ll see what else Jobs has in store.
